Analytical description of the company – Global Homework Experts

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Rubric

Individual Report

Criteria Ratings Pts
This criterion is linked to a learning outcomeDescription of the company and its business environment

Analytical description of the company and summary of task.
A clear description of the industry and a sustained train of background information.

10 to >7.5 Pts

A distinctive description of the company and the business environment it operates in.

An exceptional analysis of the company and the business environment in a clear and structured format.

7.5 to >5.0 Pts

A meritorious description of the company and the business environment it operates in.

A very good analysis of the company and the business environment which is mostly in a clear and structured format.

5 to >2.5 Pts

A satisfactory description of the company and the business environment it operates in.

Satisfactory analysis of the company and the business environment, however, could have been improved in clarity and structure.

2.5 to >0 Pts

A poor description of the company and the business environment it operates in

It demonstrates little evidence of the company and the environment it operates in. Limited or no evidence of analysis.

10 pts
This criterion is linked to a learning outcomeObjective of the project and theoretical underpinnings

Describe in detail the objective of the consultancy project. Demonstrate a sophisticated and comprehensive knowledge of the particular management in relation to the objective of the project. Demonstrate appropriate use of the relevant literature, theory, methodologies, practices or tools to analyse and synthesise.

20 to >15.0 Pts

A distinctive understanding of the objective of the project.

Sophisticated knowledge and demonstration of the particular management field in relation to the objective of the project. Excellent use of appropriate academic literature, theory, practices or tools to analyse and synthesise.

15 to >10.0 Pts

A meritorious understanding of the objective of the project.

Some knowledge and demonstration of the particular management field in relation to the objective of the project. Good use of appropriate academic literature, theory, practices or tools to analyse and synthesise, however, tools either do not fit or are limited in their application

10 to >5.0 Pts

A satisfactory understanding of the objective of the project.

Limited knowledge and demonstration of the particular management field in relation to the objective of the project. Academic literature, theory, practices or tools to analyse and synthesise are either not correctly applied or limited in their application.

5 to >0 Pts

A poor understanding of the objective of the project.

A very limited knowledge and demonstration of the particular management field in relation to the objective of the project. No literature, theory, practices or tools to analyse and synthesise are applied.

20 pts
This criterion is linked to a learning outcomeResearch methodology

This section explains the research methodology used for the consultancy project and how this research methodology guides data collection, analysis and development of recommendations. You should describe here which research methodology (e.g. case study, survey) is selected and why; how they collect data and what data (primary and secondary) they collect; data analysis.

25 to >18.75 Pts

A distinctive selection and application of the research methodology relevant to the project objective.

Sophisticated knowledge of a particular methodology including a clear rationale for this selection supported by evidence. Excellent description of what type of data and how the data were collected. Excellent data analysis is presented.

18.75 to >12.5 Pts

A meritorious selection and application of the research methodology relevant to the project objective.

Good knowledge of a particular methodology including some rationale for this selection supported by some but limited evidence. Some description of what type of data and how the data were collected. The data analysis is presented.

12.5 to >6.25 Pts

A satisfactory selection and application of the research methodology relevant to the project objective.

Some but limited knowledge of a particular methodology, including limited or no rationale for this selection without support of evidence. Some but very limited description of what type of data and how the data were collected. Data analysis is either limited or missing.

6.25 to >0 Pts

A poor selection and application of the research methodology relevant to the project objective.

. Very limited knowledge of a particular methodology including limited or no rationale for this selection without support of evidence. Poor description of what type of data and how the data were collected. Data analysis is either very poor or missing.

25 pts
This criterion is linked to a learning outcomeResearch findings and recommendations

This section illustrates key findings in line with the chosen methodology. The recommendations are clearly linked with the objective of the project. It provides recommendations for implementation, by addressing the main difficulties that the company might face in achieving its objectives and the ways it might cope with these difficulties.

30 to >22.5 Pts

Distinctive research findings and recommendations clearly linked to the project’s objective(s).

The findings are presented in a compelling way which are aligned with the chosen methodology. The recommendations are clear, concise and on point. They also take into account the implementation by addressing the main difficulties that the company might face and provides clear ways of how it might cope with these difficulties.

22.5 to >15.0 Pts

Meritorious research findings and recommendations which are linked to the project’s objective(s).

The findings are aligned with the chosen methodology. The recommendations are good, however, lack rationale at times. They also to a degree take into account the implementation by addressing the main difficulties that the company might face and provide some ways in which it might cope with these difficulties.

15 to >7.5 Pts

Satisfactory research findings and recommendations which are not clearly linked to the project objective(s).

The findings are not clearly aligned with the chosen methodology. The recommendations are satisfactory, but largely lack rationale. The implementation and addressing of difficulties that the company might face and provide ways of how to cope with these difficulties are largely missing.

7.5 to >0 Pts

Poor research findings and recommendations which are not linked to the project objective(s).

The findings are not aligned with the chosen methodology. The recommendations lack rationale. The implementation and addressing of difficulties that the company might face and provide ways of how to cope with these difficulties are missing.

30 pts
This criterion is linked to a learning outcomeOverall quality of the report

Written business report containing executive summary, appropriate structure, writing style, referenced sources, tables and graphs.

15 to >11.25 Pts

Distinctive performance

Distinctive performance will demonstrate that your work is exceptionally constructed and demonstrates a professional approach to academic practice (citation and referencing; appropriate presentation format; clear, accurate English).

11.25 to >7.5 Pts

Meritorious performance

Meritorious performance will demonstrate your work is well-structured and logically written, and demonstrates good academic practice (citation and referencing; appropriate presentation format; clear, accurate English).

7.5 to >3.75 Pts

Satisfactory performance

Satisfactory performance wherein at times the expression and structure of your work is not clear, and you have not consistently followed good academic practice (citation and referencing; presentation format; clear, accurate English).

3.75 to >0 Pts

Poor performance

Poor performance wherein there is little evidence of accurate in-text citations and referencing. The presentation is confused and lacks coherence.

15 pts
Total points: 100
Individual Report

 

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