Digital Strategy and Analytics   – Global Homework Experts

AMN425 Digital Strategy and Analytics                                                             Criteria Sheet – Digital Strategy 50%                                                                       

order now
  7

100 to 85%

6

84 to 75%

5

74 to 65%

4

64 to 50%

3-2-1

49 to 0%

KS 1.1: Demonstrate and apply integrated and advanced discipline and professional practice knowledge, including knowledge of relevant research principles and methods.
Depth and quality of application of theoretical knowledge to evaluation of strategy and recommendations

(10 marks)

You demonstrate an excellent understanding of theory relevant to both evaluating and developing digital strategy evident by accurate and insightful explanation of the key theoretical concepts and application to the context. You use multiple theories/theoretical frameworks/theoretical concepts.

.

10-8.5 marks

You demonstrate a good understanding of theory relevant to both evaluating and developing digital strategy evident by accurate and insightful explanation of key theoretical concepts and application to the context. You use multiple theories/theoretical frameworks/theoretical concepts.

 

8.4-7.5 marks

You demonstrate an understanding of theory relevant to evaluating and/or developing digital strategy evident by accurate but limited explanation of key theoretical concepts and application to the context.

 

 

 

 

7.4-6.5 marks

You demonstrate an understanding of theory relevant to either evaluating or developing digital strategy, but there are gaps in your understanding evident in your explanation or application of the theory.

 

 

 

6.4-5 marks

You demonstrate a limited understanding of theoretical frameworks relevant to either digital strategy evaluation or development by rarely linking/applying theory to your evaluation of the proposed strategy or development of recommendations.

 

 

4.9-0 marks

KS 1.2 Apply technical, technological and technical research skills to organise and interpret discipline knowledge, including theory and practice, to investigate business issues.
Research to support for your evaluation and recommendations

(10 marks)

You demonstrate a well-developed approach to research by using a range of high quality academic and industry sources that are highly relevant.

 

 

10-8.5 marks

You demonstrate a good research approach by using multiple quality academic and industry sources that are relevant.

 

 

8.4-7.5 marks

You use several quality information sources, but there are instances where you rely on lower quality sources. The range of sources may be limited.

 

 

7.4-6.5 marks

You used a limited range of information sources, some of which may be lower quality, or you have relied on one type of source (e.g., academic or industry).

 

6.4-5 marks

You fail to demonstrate a research strategy, using only a limited number of low quality information sources.

 

 

 

4.9-0 marks

HO 2.1: Critically investigate real world business issues and problems drawing on analysis, evaluation and synthesis of discipline knowledge, including theory and practice.
Quality of Analysis of Digital Strategy

(10 marks)

You seamlessly integrate supporting evidence from both theory and the business context in your analysis of the existing digital strategy. Your arguments flow logically and are supported by strong justification.

 

 

10-8.5 marks

You integrate supporting evidence from both theory and the business context in your analysis of the existing digital strategy. Your arguments are mostly logical and justified.

 

 

 

8.4-7.5 marks

You integrate supporting evidence from either theory or the business context in your analysis of the existing digital strategy, but some arguments are not well supported. You mostly provide justification for your arguments.

 

7.4-6.5 marks

You integrate supporting evidence from either theory or the business context in your analysis of the existing digital strategy at times, but key arguments are not supported. You provide limited or weak

support for your arguments.

 

6.4-5 marks

You demonstrate limited ability to integrate supporting evidence in your analysis of the existing digital strategy. You do not justify many of your arguments.

 

 

 

 

4.9-0 marks

 

 

Quality of Recommendations

(10 marks)

You provide novel and strongly justified recommendations for the organisation’s digital strategy. There is clear alignment between the organisation’s objectives, your analysis of the existing strategy, and your recommendations. The recommendations are realistic and implementable.

 

 

 

 

10-8.5 marks

You provide well justified recommendations for the organisation’s digital strategy. There is alignment between the organisation’s objectives, your analysis of the existing strategy, and your recommendations. The recommendations are generally realistic and implementable.

 

 

 

 

 

8.4-7.5 marks

You provide justified recommendations for the organisation’s digital strategy. The organisation’s objectives, your analysis of the existing strategy, and your recommendations mostly align. The recommendations are realistic and implementable, except for maybe or two recommendations.

 

 

 

7.4-6.5 marks

You provide recommendations for the organisation’s digital strategy, most of which are justified. The organisation’s objectives, your analysis of the existing strategy, and your recommendations sometimes align. You have not provided sufficient information to allow the implementation of some recommendations, or some of your recommendations are not realistic.

 

6.4-5 marks

You provide some recommendations for the organisation’s digital strategy. There is limited alignment between the organisation’s objectives, your analysis of the existing strategy, and your recommendations. In general, your recommendations are not realistic or would be difficult to implement based on the information you have provided.

 

 

4.9-0 marks

PC 3.1 Use information literacy skills and communicate effectively and professionally in written forms and using media appropriate for diverse purposes, contexts and audiences.
Presentation

(10 marks)

You communicate professionally and persuasively, by organising content clearly and concisely and making no technical errors. You correctly use APA referencing.

 

 

10-8.5 marks

Overall, your report is well communicated. You organise content concisely and make very few technical errors. You correctly use APA referencing.

 

 

 

8.4-7.5 marks

You organise content clearly and make few technical errors. You correctly use APA referencing, with only one or two errors

 

 

 

 

7.4-6.5 marks

You attempt to organise

content clearly and make

some technical errors. You correctly use APA referencing but there may be multiple errors.

 

 

 

6.4-5 marks

You present content in an incoherent way and make frequent technical errors, making it difficult to follow your arguments and recommendations. You do use the correct APA referencing.

 

4.9-0 marks

 

Comments are closed.